Your fitness website comes back in your colors, your fonts and brand.
No logo yet? Create a logo, then turn it into your fitness site.
Grab the file you printed on staff tees, the front window or your water bottles: PNG, JPG, SVG or WebP. The builder pulls out its colors, its lettering and how loud or minimal it looks. Opening a gym or going solo as a trainer with no logo? Create a logo now and upload it straight after.
In about a minute the whole site is there: your logo up top, a training photo across the hero, an About section on your coaching style, your services, a contact form for trial requests and your address, all in the colors members already wear.
Swap the sample shots for photos of your floor and your coaches, list classes, sessions and membership options, then hit Publish. Put the link in your Instagram bio and on the flyer by the front desk before your next session ends.
Hover any card to see the full page
You start from the same neon gym theme every studio downtown already runs, then burn your rest days trying to make it look like your place.
The site starts from the logo already on your shirts, signage and socials.
A fitness website builder is a tool that creates a complete website for a gym, a studio, a personal trainer or an online coach, covering what a new member checks before signing up: what you offer, who coaches, when classes run, what it costs and where to find you. You start from a finished site and change what you need. LOGO.com starts from your logo rather than a template, so the site matches the brand on your shirts and signage.
The builder reads the colors, font and energy of your logo and builds a full site around it: header, hero, About, services, a contact form and your location. Each section comes with copy written for a fitness business, ready for you or a head coach to edit.
A gym website leads with the floor, the equipment and membership options. A personal trainer website sells you as the coach. A studio website puts the class schedule first. According to LOGO.com data, gyms made up close to one in five of the fitness service businesses that named their field on LOGO.com in the past 12 months, and personal trainers about one in seven, with the rest describing themselves as general fitness or health and fitness businesses.
Plenty of fitness logos end up on leggings and shaker bottles rather than a gym door. According to LOGO.com data, more than one in five businesses that put fitness or gym in their industry on LOGO.com in the past 12 months were apparel brands. This builder suits the service side best, since it has no shopping cart and you link out to your store.
Brand themes take their colors from your logo, and switching to a dark, light or colorful style restyles every section together. For an address that looks sharp on a flyer or a class pass, connect a custom domain you already own or buy one inside LOGO.com with the Brand Plan.
Upload the logo from your shirts or your front window. The builder takes its colors, lettering and energy and builds a whole fitness website around them, with no prompt to type and no theme catalog to scroll after closing up.
Members see your colors on shirts, towels and the wall behind the rack. According to LOGO.com data, green was the accent color fitness businesses picked most on LOGO.com in the past 12 months, ahead of blue and orange, and red made up fewer than one in twenty accent picks. Your exact shades come across from your logo file.
A welcome line, an About section on your training style and clear descriptions of each service, drafted for someone nervous about a first class. Rewrite anything that does not sound like you on the gym floor.
Nobody joins a gym because of a stock photo. Add pictures of your coaches, your equipment and real members mid session to image sections, so a new visitor sees the place before they walk in.
Want a layout to start from? Choose a template and drop your logo in. Your colors, fonts and gym name land in the placeholders, so it looks like your place on the first click.
Welcome for your promise, About for your coaches, Services for classes, personal training or nutrition plans, Contact, Links to your booking and membership apps, Promotion for a free trial week, Testimonial for transformations, Call to Action and FAQ for prices, parking and what to bring. Or run it as a single link in bio page for Instagram and TikTok.
Lift a summer challenge or a new class to the top, drop it lower once it starts and hide it when it ends. Drag sections into a new order and the preview keeps up.
People size up a gym on their phone, often from the parking lot or halfway through scrolling Instagram. A mobile friendly website matters here, so check the phone view and keep your class times and trial button near the top.
A contact form gives people one easy way to ask about a trial session, prices or a specific class, so leads stop getting lost across DMs, texts and voicemail.
Put the gym on a live Google Map so first timers find the entrance and the parking. Keep your gym name, address and phone number the same as your Google Business Profile, because matching details help local SEO put you in front of people nearby.
Start on a yourname.hi.link address, then connect a domain you own or buy one inside LOGO.com on the Brand Plan, so the address on your flyers and class passes is your gym name.
With the Brand Plan the LOGO.com watermark comes off, and visitors see your gym name and logo with no extra branding next to it.
People search for a gym, a boxing class or a trainer by neighborhood. Write the title and description Google shows, and choose the preview image that pops up when a member shares your link in a group chat.
See traffic jump in the new year and before summer. Free sites hold seven days of visitor stats, and the Brand Plan holds thirty days, ninety days and all time, with a download you can bring to a planning session.
Editorial, minimal, sunset, sage, neon, mocha: pick a style and the whole site follows, from a gritty boxing gym to a calm studio. According to LOGO.com data, about two in three font picks in fitness logos made on LOGO.com in the past 12 months were sans serif, with bold display fonts second. Your logo keeps its own font either way.
The same upload opens a brand kit with your colors, fonts, social templates and business cards, so challenge posters, class schedules and your Instagram posts all match the site.
Make one in the free logo maker, pick the version that would look right on a shirt, and the builder turns it into your fitness site.
One tap on the blue Publish button and the gym is online. No agency, no code and no developer to chase between classes.
Opened a second location or refreshed the logo? Build the site again from the new file in one click, and visitors see the current version until you choose to publish the new one.
The Brand Plan covers the fitness website, your domain, your logo files, the brand kit and 1,200+ branded templates, so the site, the flyers and the social posts sit under one subscription.
The AI keeps working after launch. Ask the assistant in the editor to tighten a class description, shorten a coach bio or give a challenge announcement more energy.
"I am not a designer, but creating my brand identity through LOGO.com was delightfully easy and cost-effective. I am very pleased with the outcome, and I couldn't have achieved the same standard on my own. I highly recommend this to any start-up business looking to set up its brand identity or any established business looking to get its brand an upgrade!"
Adrian Frese
Albina Consulting
"After forming an LLC, I didn't know where to go to create a logo and assets for my website. Then I found LOGO.com. They created a selection of logos for me to choose from in all the sizes I needed. In addition, LOGO.com provided me with a set of branding materials for my website and social media presence. The process is easy, fast, and requires no processional design experience."
David Tuffy
The Product Levers, LLC
"I have never attempted developing a logo or other marketing products, and am no expert at navigating new computer software. That being said, I not only found the software easy to navigate and learn, but the end product was more than I had hoped for. The help team at logo.com was highly responsive and willing to help with any questions I had in a clear and rapid manner. I am very pleased with the team at logo.com and the products I created. I highly recommend their service!"
Todd Salzsieder
Boise Behavioral Medicine PLLC
"LOGO.com is an amazing resource. It helped me create a professional-looking logo for my business that received more praise than logos I've paid designers to create for me in the past. The site is very easy to use, walks you through every step, and gives you control over the entire creation process."
Marvin Younan
Your Modern Lender
Upload your gym or training logo today and give your next member a site with the same energy as your floor.