
According to LOGO.com data, the five most popular colors in Easter logos created on LOGO.com over the past 12 months were white at 27%, black at 16%, green at 15%, blue at 10%, and grey at 10%. White and black together carried nearly half of all color choices, a clean high contrast base that lets spring accents shine, while green echoes fresh grass and dyed eggs, blue recalls bright spring skies, and grey softens the palette for a gentler holiday mood. If you want an Easter logo that feels at home on packaging, banners, and social posts, start from a white or black base and let one of these spring colors carry the festive energy.
When it comes to the icon, the egg is the obvious starting point, and it earns its popularity: a single oval reads instantly at any size, and it can be cracked open to reveal a chick, wrapped in pastel stripes, or turned into a canvas for spring patterns, which makes it perfect raw material for playful negative space tricks like tucking a bunny ear into the shell. The basket is the most underused symbol of the season, since its woven grid can frame a wordmark, hold a pile of eggs, or sit behind a monogram for a cozy handmade feel. Action and character imagery brings the joy that a still egg cannot, so sketch a bunny mid hop with ears flying, a chick peeking from a shell, or a lamb standing in spring grass, each one reading clearly at a distance. For festive identities, pair the egg with a wreath of spring flowers, a cross for a church service, or a sunburst for an outdoor egg hunt, and for chocolate brands lean on melting drips and cocoa tones. Before you settle, brainstorm around your own story: a family farm can nest the egg in straw, a bakery can frost it like a pastry, and a community event can bounce it off a field of tulips.
The same instinct for clean contrast carries into the lettering. According to LOGO.com data, sans serif typefaces made up 69% of the font choices in those same Easter logos over the past 12 months, with display styles at 15% and serif at 14%. The favorites read like one spring lineup: Geologica at 18%, Afacad at 11%, Afacad Flux at 8%, Aboreto at 5%, and Antic Didone at 4%, a mix of friendly geometric shapes and elegant high contrast letterforms. Set in bold, simple lettering against that white or black base with a single spring accent, an Easter logo stays cheerful and legible whether it lands on an egg carton, a shop window, or a tiny social avatar.