Tanda Baca Foundation is passionately committed to nurturing a lifelong love for reading and literacy within communities. We believe that every book is a gateway to boundless knowledge and new perspectives, embodying our slogan: "Jelajahi dunia dengan membaca"—explore the world by reading. Our programs and resources are designed to ignite curiosity, foster critical thinking, and empower individuals to unlock their full potential through the transformative power of stories.

Our brand values at Tanda Baca Foundation center on the profound belief in the power of Empowerment through Knowledge, ensuring that every individual has the opportunity to expand their horizons through accessible reading. We champion Curiosity and Exploration, fostering an environment where the joy of discovery through books is celebrated, and we are deeply committed to Community and Inclusivity, building vibrant spaces where stories connect us all. These principles guide our every initiative, from resource development to community engagement, ensuring we consistently deliver on our promise to open up worlds through literacy.