Pizza Di Lucci Brand Guidelines

Pizza Di Lucci brings the heart of Naples to our neighborhood with handcrafted, wood-fired pizzas made from time-honored recipes and the freshest Italian ingredients. La Vera Napoletana isn’t just our slogan — it’s our promise: blistered, chewy crusts, San Marzano tomatoes, and slow-fermented dough crafted daily for an authentic, memorable dining experience that honors tradition while welcoming modern palates.

At Pizza Di Lucci we value authenticity, hospitality, and craft: we honor Neapolitan tradition by sourcing premium ingredients and mastering techniques passed down through generations, while treating every guest like family and creating a warm, welcoming table. Our commitment to quality guides every decision — from ingredient partnerships and sustainable practices to staff training and community engagement — ensuring each pizza reflects pride, care, and a genuine love for food that brings people together.