jelajahmakan Brand Guidelines

jelajahmakan brings the joy of local and regional flavors to life, curating an ever-changing menu of authentic Indonesian dishes and inspired fusion plates that celebrate street-food spirit with restaurant-quality execution. With a focus on fresh, responsibly sourced ingredients and immersive dining experiences, we make every meal an exploration—inviting guests to ‘jelajah’ (explore) taste, culture, and community in a warm, modern setting.

At jelajahmakan we believe food connects people and places, so we prioritize authenticity, hospitality, and mindful sourcing in every decision. We champion culinary curiosity—experimenting respectfully with tradition—while treating staff and suppliers with fairness, so our dining experience is both adventurous and trustworthy. Rooted in community, we aim to create welcoming spaces where stories and flavors are shared, leaving a positive impact on guests and the neighborhoods we serve.