CEYLON WHEELMEN'S WELFARE ASSOCIATION' Brand Guidelines

CEYLON WHEELMEN'S WELFARE ASSOCIATION' provides compassionate, practical healthcare and support services tailored to motorcyclists and road transport workers across Sri Lanka, combining injury prevention education, rapid-response care coordination, and long-term rehabilitation. Grounded in local knowledge and partnerships with clinics and insurers, we deliver prompt, affordable assistance and safety resources that restore independence and resilience — Care That Keeps You Moving.

We put rider wellbeing first, treating every member with dignity and urgency while designing programs around the real risks and rhythms of road life. Practicality guides our decisions: services must be accessible, evidence-based, and outcome-focused so members regain mobility and livelihood. Community stewardship shapes our perspective — we educate, advocate, and collaborate with families, employers, and health partners to reduce harm and build safer roads for all.