By is an innovative education platform dedicated to empowering learners to embrace their unique identities and unlock their fullest potential. Rooted in the philosophy of 'BeYou, 너답게,' we create personalized learning experiences that celebrate individuality, foster self-expression, and nurture lifelong growth. Our commitment to tailored education equips students with the confidence and skills to thrive in an ever-evolving world.

At By, we believe that education is most impactful when it honors the authenticity of each learner. Our core values center around inclusivity, individuality, and empowerment—championing diverse perspectives while nurturing each person’s personal journey. We strive to create a supportive environment where curiosity flourishes and every learner feels seen, valued, and inspired to be unapologetically themselves.