What To Do Before Starting Your Business

One needs a sense of humor to start a business. Time and time again I have had to laugh at myself, my circumstances, and yes, sometimes clients. While you have to take your business seriously, you should rarely take yourself too seriously. You’re going to make mistakes, you’re not going to know all the answers and most of all you’re going to need a lot of help, especially if you’re a solopreneur. I’ve learned that people either fall victim to their circumstances or rise above. Things will go wrong, no matter how well you prepare. Having a sense of humor helps ease the frustration, fear and focus on failure to turning the corner and finding solutions. Sometimes clients say and do the darndest things. Just as children and spouses have selective hearing, so do clients. Don’t get mad; move on. In any relationship you can’t help someone who doesn’t want to help themselves. So is the case with some clients. No one is right or wrong, you’re just not right for each other. It’s better to part ways with a smile than a sneer. Starting a business can be a hard pill to swallow. All in all, laughter truly is the best medicine. It’s also a massage for your guts. Really! I read it in JAMA (Journal of the American Medical Association) years ago.