The Design Behind the Trump - Pence 2020 Campaign Logo

Senior Campaign Staffer for Alternative Presidential Candidate

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Trump/Pence's logo is simply a sans serif version of the massive "Trump (Tower)" signs Donald Trump likes to put on his real estate. It screams authority and "Republican," and if he could make it any more bold, I bet he would. Notably, while there is only a slight difference in font size between "Biden" and "Harris" in Joe Biden's logo, "Trump" is almost twice as large as "Pence" in Donald Trump's. It's amazing that the campaign kept "Make America Great Again" as their slogan after Trump and Pence spent four years in the White House doing the exact opposite.

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