Tik Tok Brand Guidelines


TikTok is the world's leading destination for short-form mobile videos, empowering a global community to create, share, and discover authentic content. We provide a dynamic platform where creativity knows no bounds, fostering a vibrant ecosystem of trends, entertainment, and self-expression that captivates and connects billions worldwide.
At the core of TikTok's identity is a profound commitment to fostering creativity and joy, enabling individuals across the globe to express themselves authentically and discover a world of diverse content. We champion innovation and inclusivity, striving to build a vibrant, positive community where every voice can find its stage and inspire others, shaping cultural moments and connecting people through shared experiences.