RXZ Brand Guidelines

RXZ redefines streetwear with a bold fusion of urban edge and wearable craftsmanship, delivering standout pieces that move as fast as city life. Rooted in local grit and global style sensibilities, RXZ combines durable materials, sharp silhouettes, and limited-release drops to give trendsetters authentic looks they can trust—Pelesit jalanan.

At RXZ, authenticity drives every stitch: we design with the streets’ voice in mind, prioritizing honest craftsmanship, cultural relevance, and pieces built to endure. We champion creative fearlessness and community connection, making decisions that support emerging talent, sustainable practices, and customer experiences that feel personal, so every RXZ item not only looks confident but also carries the story of the people and places that inspired it.