Roblox Brand Guidelines


Roblox is a pioneering global platform that empowers millions of creators to build, publish, and monetize immersive 3D experiences for a vast, diverse community. It's a dynamic metaverse where users don't just play games, but actively shape and explore an infinite universe of imagination, fostering connection and creativity on an unprecedented scale.
At Roblox, our core values revolve around empowering imagination and fostering a vibrant, creative community. We champion the freedom to build, explore, and connect, believing that every user, from developer to player, contributes to a continually evolving universe of possibilities, all within a safe and inclusive environment that encourages boundless innovation.