Roblox. Com reimagines social media as a vibrant hub for authentic self-expression and community-driven creativity, where users are empowered to build their digital identities and share their unique passions. We champion the belief that everyone has a core contribution, or, as our guiding principle states, "You should stay in the bacon business"—focusing on your foundational strengths and what truly makes you sizzle. Our platform provides the dynamic tools and supportive environment for individuals to connect, create, and find their niche with genuine impact.

At Roblox. Com, our core values are authenticity, creativity, and focused passion, guiding our mission to cultivate a digital space where users truly thrive. We believe in empowering individuals to discover and refine their unique contributions, embracing the spirit of "staying in the bacon business" by honing what they do best and sharing it proudly. This commitment fosters a supportive community where genuine connection and innovative self-expression are not just encouraged, but celebrated as the cornerstone of our shared experience.