ProjectMeowki Brand Guidelines
ProjectMeowki
About
ProjectMeowki is a grassroots, community-driven initiative dedicated to feeding and caring for stray and feral cats with dignity and compassion. Combining reliable daily feeding stations, humane handling practices, and local volunteer coordination, ProjectMeowki not only provides consistent nourishment but also connects neighborhoods with practical support for TNR (trap–neuter–return) and wellbeing — true to our slogan, "Feeding stray cats."
Brand values
At the heart of ProjectMeowki is a commitment to compassion, responsibility, and community empowerment: we treat every cat as deserving of humane care, prioritize sustainable solutions like TNR and proper nutrition, and build local partnerships so neighbors become active stewards. Our values guide decisions from how we source food and train volunteers to how we communicate with residents—always transparent, safety-focused, and driven by the belief that small, consistent acts of care create healthier cats and stronger communities.
- Industry
- Cat