Nike Brand Guidelines

Nike is the world's leading designer, marketer, and distributor of authentic athletic footwear, apparel, equipment, and accessories for a wide range of sports and fitness activities. Driven by our mission to bring inspiration and innovation to every athlete in the world, we craft products that blend performance, style, and sustainability, empowering you to achieve your personal best and 'Just Do It.'

At Nike, we believe in the power of the individual to achieve greatness, fostering a mindset of relentless innovation and unyielding determination. We champion athletes of all levels, inspiring them to push their limits, discover their potential, and create a better future through sport. Our commitment is to empower every body to move, to challenge the status quo, and to make a positive impact on the world.