LEONEL BERRIOS ALVAREZ Brand Guidelines

LEONEL BERRIOS ALVAREZ rides the wave of passion and expertise in the surf industry, delivering premium surfboards and gear that empower riders to conquer every swell with style and confidence. Embracing the ethos of 'SURF'S UP, STAY STOKED,' we blend innovation with authentic ocean culture, ensuring every product fuels your stoke from dawn patrol to sunset sessions. Whether you're carving your first wave or chasing barrels, our commitment to quality and community makes us your ultimate surf ally.

At LEONEL BERRIOS ALVAREZ, our values are deeply anchored in respect for the ocean, the joy of riding waves, and fostering a vibrant surf community. We believe in craftsmanship that honors the environment while inspiring adventure and personal growth through surfing. Staying stoked is more than a slogan—it's a way of life that drives our dedication to authenticity, innovation, and connection with every surfer who shares our passion.