I OPTIC Brand Guidelines

Colors

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Official color palette to keep I OPTIC visually consistent. Click a color to copy its HEX code.

Color pairings

Brand color combinations that keep text easy to read.

I OPTIC

#000000 on #FFFFFF

I OPTIC

#000000 on #FF851B

I OPTIC

#000000 on #AAAAAA

How much of each color to use across your designs.