Major Automations Brand Guidelines

DRIFTIN is a sensory-driven app that helps users reconnect with authentic moments through immersive audio, subtle haptics, and elegantly minimal interactions — designed to cut through notification noise and let you "Feel real." By blending mood-aware soundscapes, context-sensitive prompts, and privacy-first personalization, DRIFTIN creates micro-rituals that reduce stress, sharpen presence, and make daily life feel intentionally lived.

At DRIFTIN we value presence over perfection: we design experiences that honor real human rhythms, not endless optimization. We put empathy and privacy first, building tools that respect personal boundaries while gently encouraging reflection and calm. We prize craft and simplicity—every sound, vibration, and interaction is purposeful—and we measure success by whether people feel steadier, more grounded, and more themselves after using our app.