CYCLEUP outfits riders of all levels with thoughtfully engineered bikes, gear, and expert service that make every ride safer and more joyful. We blend performance-driven components, local-tuned service, and community-focused events to help riders push limits or simply get outside — Gear Up, Go Play. Whether you’re commuting, carving singletrack, or teaching a kid to ride, CYCLEUP delivers reliable products and real-world know-how that keep you moving.

At CYCLEUP we put riders first: safety, durability, and accessibility guide every product choice and interaction, because biking should be welcoming and dependable for everyone. We believe in a hands-on ethos — skilled technicians, honest advice, and ongoing support — paired with a commitment to community building and environmental stewardship so that our passion for play leaves a positive legacy. Integrity, craftsmanship, and inclusivity shape how we operate, from sourcing parts to hosting group rides and supporting local trails.