CHALK & CHARM Brand Guidelines


OUT WITH THE NEW, IN WITH THE OLD
Cottage & Shabby Chic styles blend vintage charm w cozy, lived-in color pallettes dominated by whites,creams, soft pastels, & muted earth tones. Decorators typically use comfortable furnitiure with distressed wood finishes, chipped paint, or slip covered seating to evoke a sense of relaxation. Fabrics like linen, cotten, buralp & delicate floral patterns are usually paired with accessories such as vintage porcelain, fresh flowers, & wrought iron textures to complete the rustic, romantic aesthetic.
We cherish the soulful narratives embedded in vintage treasures, believing that homes should be curated galleries of timeless character and history.