B1 Brand Guidelines

Colors

Official color palette to keep B1 visually consistent. Click a color to copy its HEX code.

Color pairings

Brand color combinations that keep text easy to read.

Head Up, Ego Down, Mind Open, Loyals Close

#000000 on #FAFDFF

Head Up, Ego Down, Mind Open, Loyals Close

#0022FF on #FAFDFF

Head Up, Ego Down, Mind Open, Loyals Close

#3031FF on #FAFDFF

Head Up, Ego Down, Mind Open, Loyals Close

#000000 on #FFC900

Head Up, Ego Down, Mind Open, Loyals Close

#0022FF on #FFC900

Head Up, Ego Down, Mind Open, Loyals Close

#3031FF on #FFC900

How much of each color to use across your designs.